Apple has released an entertaining promotional video with a story inspired by a true story.

apple round box

In three minutes, the video tells the story of a couple of underdogs in an office who are supposed to design a round pizza box in just a few days – all with Apple products, of course.

Apple at Work β€” The Underdogs

Interesting to know is, that the round pizza box actually exists and is in use at Apple in Cupertino. A beautiful interweaving of narrative and reality.

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